About Scott.

Scott Parker serves as Sinequa's director of product marketing. He helps organizations leverage the power of intelligent search to extract valuable insights from enterprise content and data.
How Do Knowledge Management Systems Improve Your Customer Experience?

How Do Knowledge Management Systems Improve Your Customer Experience?

Together, your employees and tech stack provide a wealth of valuable knowledge and strategy for your organization. Employees may have specific customer insights or support strategies; your tech stack reveals data ...

The keystone of a knowledge management strategy

The keystone of a knowledge management strategy

In 2020, 750,000 organizations were using Slack1. An ADP Research Institute report found that the share of gig workers at US companies grew 15% in the last decade2. And according to ...

Investigative research

Investigative research: Definition & Process

Digging up relevant information about a subject from a collection of data is a skill required in many fields. From investigative journalism to criminal investigation, finding a coherent story from seemingly ...

digital-workforce

How a digital workforce accelerates your Digital Transformation

Millions of companies transitioned to a digital workplace in response to the global pandemic. While this transition was difficult, it forced many companies to look at the way they use digital ...

How to adopt a solid knowledge management strategy?

How to adopt a solid knowledge management strategy?

Your first day on a new job offers a great opportunity to understand knowledge management (KM) . You get to work and observe that everyone just seems to know what ...

Customer Data

Insight engine helps integrate and operationalize your wealth of Customer Data

B2B customer support teams help organizations maximize the value of the products and services they’ve purchased. However, these individuals may be responsible for handling customers and products that range from the ...

search-software

Search software: How B2C habits have changed our B2B expectations

The comedian Steven Wright once famously quipped, “I walked halfway across Texas looking for my dog. It turned out he was right behind me.” Wright didn’t know it, but he was ...

How Cognitive Search Can Help Your Enterprise Become Information-Driven

How Cognitive Search Can Help Your Enterprise Become Information-Driven

Without intelligent search tools, organizations can end up drowning in data but thirsting for insights. According to a McKinsey report, enterprise employees spend 19 percent of their work week searching for ...

Natural language understanding: the secret to content analysis

Natural language understanding: the secret to content analysis

Computer scientists have been trying to get computers to understand natural, human language since the 1960s. As wave after wave of brilliant innovation synergized with increases in computing power, the idea ...

analytics-platform-unstructured-data

From data to insight: the time has come for the enterprise analytics platform

MBA graduates of a “certain age” will relate to the challenge of plowing through page after page of seeming extraneous information in a case study—planted by the teacher to throw you ...

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