Senior Product Marketing Manager, Technology Alliances.

New York

Do you want to be at the forefront of leading-edge technology in a rapidly-growing market?

Do you like helping customers connect technology with the needs of their business ? Let’s talk.

Are you interested in this position ?

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Sinequa is focused on expanding our relationship with partners and technology alliances. As Sinequa’s Senior Product Marketing Manager for Alliances, you will be a key driver and interface between Sinequa and its partners to ensure market success. You will have the ability to build and scale an industry-leading offering portfolio built around intelligent enterprise search and content analytics targeting the world’s leading organizations -- and help partners leverage that portfolio to create new, powerful solutions for customer success. You will work with a talented team on the vision and strategy to tell a full technology story that drives digital transformation. You will work with leading global organizations as they transform themselves and their customers to become part of the information-driven economy.

Your Responsibilities:

  • Build joint value propositions and messaging, working with our alliance partners - like Microsoft, Accenture, and Nvidia, as well as vertically-focused ISVs like PTC, vdR, Scibite, and SAIC - to communicate and differentiate their offerings in the market.
  • Collaborate with the field-facing teams and with partners to identify valuable differentiation and unique value to be defended in those joint offerings.
  • Work in an interdisciplinary team to understand how to add the joint value to the roadmap for new features, products, or services, including the target market for the offerings, positioning, and differentiated solutions.
  • Work cross-functionally with overall marketing and partner teams to develop materials/content to educate the market and enable sales teams and channel partners.
  • Design the ideal partner profile, identify candidate partners, analyze the competitive landscape and partner’s approach to the market to determine how to differentiate the joint offerings we create and bring to market.
  • Diagnose challenges that are reducing success in the market and recommend solutions by working with the appropriate teams across Sinequa and the partner organizations.
  • Help develop and implement new business strategies and models that help partners monetize the information-driven approach and bring new value to their customers.
  • Work directly with partner’s sales, marketing, and product teams to enable sales, build content and value propositions, and help create new offerings.
  • Leverage market intelligence, insight, and research to inform messaging, offers, and strategies.

Your Background:

  • Proven ability to build and manage relationships with technology alliance partners to achieve successful outcomes.
  • Experience with pricing, packaging, sales enablement, content development, positioning, and competitive analysis.
  • Ability to create “win-win” situations for Sinequa and partners, build joint value propositions drawing from both organizations, and create long-term, sustainable partnerships.
  • A minimum of 5 years of product marketing experience.
  • 2+ years of experience operating in a capacity focused on B2B technology alliances.
  • Excellent public speaking skills and ability to develop compelling presentations.
  • Proven creativity with technical expertise.
  • Natural empathy with customers, users, buyers, and colleagues.
  • Travel required in the U.S. and in EMEA.

Perks & Benefits:

  • Competitive salaries and bonuses.
  • Stock options
  • Five weeks of vacation (in addition to 9 company holidays)
  • Company-paid health benefits
  • 401k with matching
  • Tuition reimbursement (conference attendance, online training and certification, college tuition, and much more)
  • Referral bonuses
  • Fun team events and happy hours

Sinequa embraces diversity and equal opportunity. We are committed to building a team that represents a variety of backgrounds. The more inclusive we are, the better our company will be.

Your environment.

Sinequa powers the Information-Driven economy. Companies are realizing that being data-driven isn’t enough, but to succeed in today’s highly-competitive and fast-moving market they must capitalize on the value buried away in the huge volume of their unstructured information (text) in addition to structured data. Sinequa enables information-driven operations by providing a Cognitive Search and Analytics platform that brings together all enterprise information assets and intelligently serves up the most pertinent information and insights regardless of content, source system, or format. We do this through a state-of-the-art engine that applies natural language processing and machine learning to make sense of the vast and rapidly growing content in today’s organizations.

Sinequa’s software platform brings whole-enterprise search and powerful analytics to Global 2000 companies and government agencies. Leveraging Recognized as a leader in the Gartner Magic Quadrant for Insight Engines and the Forrester Wave for Cognitive Search and Discovery, the world’s largest and most information-intensive organizations – including AstraZeneca, Airbus, Bristol-Myers Squibb and Siemens – rely on Sinequa to put business-critical information at the fingertips of their employees.

Discover our culture.

"We strive for a culture that establishes the priorities for the organization and creates an atmosphere where employees can freely pursue the three marks of personal achievement: Excellence, Autonomy, and Purpose."

Do you think you're the right person ?

Do you think you're the right person ?

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